HOW LIVE STREAMING INFLUENCES CONSUMER BUYING CHOICES IN MALAYSIA’S SOCIAL COMMERCE LANDSCAPE. Global Journal of Humanities and Social Sciences, [S. l.], v. 4, n. 04, p. 1–10, 2025. DOI: 10.55640/. Disponível em: https://www.grpublishing.org/journals/index.php/gjhss/article/view/167.. Acesso em: 4 aug. 2025.